UCM
Research/art/teacher profile of a person
Name and surname:
doc. Ing. Andrej Trnka, PhD.
Email:
andrej.trnka@ucm.sk
Homepage:
http://
Fakulta/Univerzita:
FMK UCM - Faculty of Mass Media Communication
Pracovisko:
KDH - Katedra digitálnych hier

I. - Basic information

I.1 - Surname
Trnka
I.2 - Name
Andrej
I.3 - Degrees
doc. Ing. PhD.
I.4 - Year of birth
1979
I.5 - Name of the workplace
Faculty of Massmedia Communication, University of. Ss. Cyril and Methodius in Trnava
I.6 - Address of the workplace
Nám. J. Herdu 2, 917 01 Trnava, Slovak Republic
I.7 - Position
associate professor
I.8 - E-mail address
andrej.trnka@ucm.sk
I.9 - Hyperlink to the entry of a person in the Register of university staff
https://www.portalvs.sk/regzam/detail/14375
I.10 - Name of the study field in which a person works at the university
media and communication studies
I.11 - ORCID iD
0000-0001-7940-0709

II. - Higher education and further qualification growth

II.1 - First degree of higher education
II.2 - Second degree of higher education
II.a - Name of the university or institution
Slovak University of Technology in Bratislava
II.b - Year
2002
II.c - Study field and programme
Applied informatics and automation in industry
II.3 - Third degree of higher education
II.a - Name of the university or institution
Slovak University of Technology in Bratislava
II.b - Year
2010
II.c - Study field and programme
automation
II.4 - Associate professor
II.a - Name of the university or institution
University of. Ss. Cyril and Methodius in Trnava
II.b - Year
2017
II.c - Study field and programme
mass media studies
II.5 - Professor
II.6 - Doctor of Science (DrSc.)

III. - Current and previous employment

III.a - Occupation-position III.b - Institution III.c - Duration
University teacher/associate professor Faculty of Massmedia Communication, University of. Ss. Cyril and Methodius in Trnava 2017-present
University teacher/ assistant professor Faculty of Massmedia Communication, University of. Ss. Cyril and Methodius in Trnava 2011-2017
University teacher/ assistant professor Faculty of Natural Sciences, University of. Ss. Cyril and Methodius in Trnava 2002-2011

IV. - Development of pedagogical, professional, language, digital and other skills

IV.a - Activity description, course name, other IV.b - Name of the institution IV.c - Year
Certificate of completion the Universal Analytical Competence course Civitta Slovakia, a.s. 2021
Google Tools Skills Certificate FMK UCM in Trnave 2020
Certificate for acquiring skills in applied statistics FMK UCM in Trnave 2020
Data analysis courses Seduo, Vita 2024

V. - Overview of activities within the teaching career at the university

V.1 - Overview of the profile courses taught in the current academic year according to study programmes
V.1.a - Name of the profile course V.1.b - Study programme V.1.c - Degree V.1.d - Field of study
research methods and working with data Theory of digital games first media and communication studies
media and computer game research Theory of digital games second media and communication studies
working with data in the field of digital communication Theory of digital games third media and communication studies
statistics Theory of digital games second media and communication studies
V.2 - Overview of the responsibility for the delivery, development and quality assurance of the study programme or its part at the university in the current academic year
V.2.a - Name of the study programme V.2.b - Degree V.2.c - Field of study
Theory of digital games first media and communication studies
Theory of digital games second media and communication studies
Theory of digital games third media and communication studies
V.3 - Overview of the responsibility for the development and quality of the field of habilitation procedure and inaugural procedure in the current academic year
V.4 - Overview of supervised final theses
V.4.1 - Number of currently supervised theses
V.4.a - Bachelor's (first degree)
2
V.4.b - Diploma (second degree)
0
V.4.c - Dissertation (third degree)
2
V.4.2 - Number of defended theses
V.4.a - Bachelor's (first degree)
135
V.4.b - Diploma (second degree)
46
V.4.c - Dissertation (third degree)
4
V.5 - Overview of other courses taught in the current academic year according to study programmes
V.5.a - Name of the course V.5.b - Study programme V.5.c - Degree V.5.d - Field of study
Development tools I., III., IV. Theory of digital games first media and communication studies
Algorithmization Theory of digital games second media and communication studies
Marketing informatics marketing communication first media and communication studies
Diploma seminar I. marketing communication second media and communication studies

VI. - Overview of the research/artistic/other outputs

VI.1 - Overview of the research/artistic/other outputs and the corresponding citations
VI.1.1 - Number of the research/artistic/other outputs
VI.1.a - Overall
124
VI.1.b - Over the last six years
21
VI.1.2 - Number of the research/artistic/other outputs registered in the Web of Science or Scopus databases
VI.1.a - Overall
10
VI.1.b - Over the last six years
7
VI.1.3 - Number of citations corresponding to the research/artistic/other outputs
VI.1.a - Overall
174
VI.1.b - Over the last six years
33
VI.1.4 - Number of citations registered in the Web of Science or Scopus databases
VI.1.a - Overall
39
VI.1.b - Over the last six years
24
VI.1.5 - Number of invited lectures at the international, national level
VI.1.a - Overall
1
VI.1.b - Over the last six years
0
VI.2 - The most significant research/artistic/other outputs

Market Basket Analysis with Data Mining Methods : Six Sigma methodology improvement / Andrej Trnka, 2010.

In: 2010 International Conference on Networking and Information Technology : 11-12, June, 2010 : Proceedings / edited by: Steve Thatcher, Xie Yi. - Piscataway, NJ : IEEE, 2010. - ISBN 978-1-4244-7577-3, S. 446-450.

Results of application data mining algorithms to (Lean) Six Sigma methodology / Andrej Trnka, 2012.

In: Annals of Faculty Engineering Hunedoara : International Journal of Engineering. - ISSN 1584-2665, Vol. 10, No. 1 (2012), s. 141-144 [online].

Classification and Regression Trees as a Part of Data Mining in Six Sigma Methodology / Andrej Trnka, 2010.

In: WCECS 2010 : World Congress on Engineering and Computer Science 2010. Vol. I. - Hong Kong : International Association of Engineers, 2010. - ISBN 978-988-17012-0-6. - ISSN 2078-0958, Pp. 449-453.

Six Sigma Methodology with Fraud Detection / Andrej Trnka, 2010. In: Advances in Data Networks, Communications, Computers : 9th WSEAS Interanational Conference on Data Networks, Communications, Computers (DNCOCO`10) : University of Algarve, Faro, Portugal, November 3-5, 2010. - [S.l.] : WSEAS Press, 2010. - ISBN 978-960-474-245-5. - ISSN 1792-6157, Pp. 162-165

Bilingual analysis of Love and Hatred emotional markers (SPSS-based approach) / Nataliya Panasenko, Petranová Dana, Trnka Andrej, Magál Slavomír ... [et al.], 2013.

In: IJCNLP2013 : Sixth International Joint Conference on Natural Language Processing : Proceedings of the 3rd Workshop on Sentiment Analysis where AI meets Psychology (SAAIP 2013). - [S.l.] : Asian Federation of Natural Language Processing, 2013. - ISBN 978-4-9907348-2-4, Pp. 15-23.

VI.3 - The most significant research/artistic/other outputs over the last six years

Fundamental Knowledge behind Creation of Concept Art / Martin Engler, Andrej Trnka, 2021.

In: ejmap : European Journal of Media, Art & Photography. - ISSN 1339-4940, Vol. 9, No. 2 (2021), Pp. 106-115.

Fighting against Fake News Using the Card Game "Follow Me” / Vajk Pomichal, Andrej Trnka, 2022. - Kategória do roku 2021 AFC.

In: Proceedings of the 16th European Conference on Games Based Learning / ed. Conceicao Costa, Filipe Luz, Nuno Fachada. - 1. vyd. - Reading : Academic Conferences International Limited, 2022. - ISBN 978-1-914587-52-8 (online). - ISSN 2049-0992, s. 455-462.

Mobile phone as a means of communication with Generation Z consumers in retail / Daniela Kollárová, Miriama Koliščáková, Andrej Trnka, 2023. - Kategória do roku 2021 ADM. DOI 10.7251/EMC2301113K.

In: Časopis za ekonomiju i tržišne komunikacije = Economy and Market Communication Review = Economy and Market Communication Review. - ISSN 2232-8823, Roč. 13, č. 1 (2023), s. 113-130.

With Games Against Fake News - Developing Critical Thinking with the Help of the Card Game Follow Me / Vajk Pomichal, Andrej Trnka, 2023. - Kategória do roku 2021 ADF. DOI DOI 10.34135/mlar-23-01-04.

In: Media Literacy and Academic Research. - ISSN 2585-8726, Roč. 6, č. 1 (2023), s. 55-69 [print, online].

Impact of Covid-19 on communication patterns of Czech and Slovak cosplayers / Anna Paulína Jelínková, Andrej Trnka, 2023. - Kategória do roku 2021 ADN.

In: Communication Today. - ISSN 1338-130X, Roč. 14, č. 1 (2023), s. 174-190.

VI.4 - The most significant citations corresponding to the research/artistic/other outputs

2021  [02] RODRIGUEZ, G., et al. Un Enfoque Híbrido para la Clasificación Automática de Obras Literarias. In: ASAI, Simposio de Inteligencia Artificial. 2021, Pp. 2-14. ISSN 2451-7585.


2021  [02] NICOLAS-SANS, R., GONZÁLEZ IBÁNEZ, D. Customer basket heterogeneity: how to measure it and some possible business applications. In: Economic Research-Ekonomska Istraživanja. 2021, 34(1), pp. 2572-2592.


2021  [02] RAO, A.B., KIRAN, J.S., POORNALATHA, G. Application of market-basket analysis on healthcare. In: International Journal of System Assurance Engineering and Management. 2021, Pp. 1-19.


2021  [02] KUMAR, D., KASHYAP, R., GAYATHRI, N. Market Basket Analysis: Identify the changing trends of market datausing association rule mining. In: Annals of R.S.C.B. 2021, 25(7), pp. 51-59. ISSN 1583-6258.


2021  [02] RAKHMANALIYEVA, K. Identifying customer buying patterns using market basket analysis. In: Fiziko-matematičeskie i techničeskie nauki. 2021, Pp. 95-101. DOI 10.55452/1998-6688-2021-18-3-95-101.


2021  [02] VEER, A., et al. Apriori Algorithm with Dynamic Parameter Selection and Pruning of Misleading Rules. In: Smart Trends in Computing and Communications. 2021, pp. 619-627.


2020  [02] FASEEH, M., REHMAN, Z. Data Mining Assisted Purchase Prediction. In: Foundation University Journal of Engineering & Applied Sciences. 2020, 1(1), pp. 1-18.


2020  [02] RAMADHAN, R., IRAWATI SETIAWAN, E. Market Basket Analysis untuk Swalayan KSU Sumber Makmur dengan Algoritma FP Growth. In: ISYST: Journal of Intelligent System and Computation. 2020, 2(1), pp. 1-7.


2018  [02] BIKKU, T. A new weighted based frequent and infrequent pattern mining method on realtime E-commerce. In: Ingénierie des systémes d'information. 2018, 5, pp. 121-138.


2017  [3] GANGURDE, R., KUMAR, B., GORE, S.D. Optimized Predictive Model using Artificial Neural Network for Market Basket Analysis. In: International Journal of Computer Science & Communication. 2017, vol. 9, iss. 1, pp. 42-52. ISSN 0973-7391.


2016  [1] ROJAS BERRIO, S.P., et al. Big data: Trend emerging from research in marketing. In: Espacios. 2016, 37(38). ISSN 0798-1015. Scopus


2016  [3] KARTHIYAYINI, R., BALASUBRAMANIAN, R. Affinity Analysis and Association Rule Mining using Apriori Algorithm in Market Basket Analysis. In: International Journal of Advanced Research in Computer Science and Software Engineering. 2016, vol. 6, iss. 10, pp. 244, 246. ISSN 2277-128X.


2016  [3] MAHESHWARI, N., PANDEY, N.K., AGARWAL, P. Market Basket Analysis using Association Rule Learning. In: International Journal of Computer Applications. 2016, pp. 20-24. ISSN 0975-8887.


2016  [3] BORKAR, Rahul, et al. Web Based Application and Data Mining Techniques for Large Shopping Malls. In: IJSRD - International Journal for Scientific Research & Development [online]. 2016, vol. 3, iss. 11, pp. 864 [2016-07-13]. ISSN 2321-0613. Dostupné na: https://ijsrd.wordpress.com/


2016  [1] KAUR, M., KANG, S. Market Basket Analysis: Identify the changing trends of market data using association rule mining. In: Procedia Computer Science. 2016, 85, pp. 80, 85. ISSN 1877-0509. Scopus


2015  [3] BASOD, Sagar, et al. Market Basket Analysis using Data Mining. In: International Engineering Journal. 2015, vol. 1, iss. 9, pp. 779-781. ISSN 2395-1621.


2015  [3] KUTAIEV, O.V. Software system data analysis based detection algorithm associations. In: CHTK 2015.


2015  [1] MOUTACALLI, M.T., BOUZOUANE, A., BOUCHARD, B. New frequent pattern mining algorithm tested for activities models creation. In: IEEE SSCI 2014 - 2014 IEEE Symposium Series on Computational Intelligence - CICARE 2014: 2014 IEEE Symposium on Computational Intelligence in Healthcare and e-Health, Proceedings. 2015, pp. 69-76. Scopus


2015  [3] YUVARAJ, A.N., CHANDRIKA, J. Stock market fundamental analysis using data mining. In: Proceedings of 14th IRF International Conference, Bengaluru, India, 31st May 2015. 2015, pp. 83. ISBN 978-93-85465-25-3.


2015  [3] SHARMA, N., et al. Evaluation and Comparison of Data Mining Techniques Over Bank Direct Marketing. In: International Journal of Innovative Research in Science, Engineering and Technology. 2015, vol. 4, iss. 8, pp. 7141-7147. ISSN 2347-6710.


2015  [3] VATS, Teena. Market Basket Analysis by Using Apriori Algorithm in Terms of Their Effectiveness Against Various Food Product. In: Research Paper. 2015, vol. 5, iss. 8, pp. 633-634. ISSN 2249-555X.


2015  [3] KIRTHIMA, M., KARKADA, P., RAMANNA, G. Log-mining using machine learning algorithma And Visualization. In: International Journal of Scientific & Engineering Reseach. 2015, vol. 6, iss. 12, pp. 521-524. ISSN 2229-5518.


2015  [3] RAO, K.N., SRINATH, Dr.M.V., PRASAD, K.D. A literature study on association rule mining. In: Elysium Journal. 2015, vol. 2, iss. 4, pp. 5. ISSN 2347-4408.


2015  [3] ROODPISHI, M.V., NASHTAEI, R.A. Market basket analysis in insurance industry. In Management Science Letters, 2015, 5, pp. 394, 400.


2014  [3] SATISH KUMAR, R., KUMAR SINHA, R. Affinity analysis: a competitive tool for unorganised retail sector. In: International Journal of Retailing & Rural Business Perspectives. 2014, vol. 3, no. 3, pp. 1056, 1059. ISSN 2279-0934.


2014  [1] BHARGAV, A., MATHUR, R.P., BHARGAV, M. Market Basket Analysis using Artificial Neural Network. In International Conference for Convergence of Technology. 2014. ISBN 978-1-4799-3759-2, art. no. 7092091. Scopus


2014  [3] SINDHUJAA, N. et al. Analysis with association rules in different domains: survey. In International Journal of Information Technology & Mechanical Engineering. 2014, vol. 1, iss. 7, pp. 16, 17. ISSN 2349-2865.


2013  [4] HALENÁR, Robert. Spracovanie údajov o predaji liečiv procesmi ETL v reálnom čase. In Forum Statisticum Slovacum, 2013, No. 2, pp. 44.


2013  [3] SHANTANU, Shekhar. Market Basket Analysis (MBA): A Tool For local grocery shops/convenience stores to build strategy to compete with Supermarket. In: Scottish Journal of Arts, Social Sciences and Scientific Studies [online]. 2013, vol. 10, iss. 1, p. 54, 62 [2016-08-09]. ISSN 2047-1278. Available at: http://scottishjournal.co.uk/paper/SJASS_Vol.10_No.1.pdf


2013  [3] DHANABHAKYAM, M., PUNITHAVALLI, M. An Efficient Market Basket Analysis based on Adaptive Association Rule Mining with Faster Rule Generation Algorithm. In: The SIJ Transacions on Computer Science Engineering & its Applications. 2013, vol. 1, no. 3, pp. 106, 110. ISSN 2321-2373.


2013  [3] ANEES, M., JAYANTHI, S., SINDHUJAAA, N. A Complete Survey on Association Rules with Applicable to Different Domain. In International Journal of Emerging Technology & Research. 2013, vol. 1, iss. 1, pp. 217, 218. ISSN 2347-6079.


2013  [3] PRASAD, J.P., MOURYA, M. A Study on Market Basket Analysis Using a Data Mining Algorithm. In International Journal of Emerging Technology and Advanced Engineering, 2013, Vol. 3, No. 6, pp. 363.


2013  [3] MEHTA, G., SHARMA, D., CHAUHAN, E. Application of Incremental Mining and Apriori Algorithm on Library Transactional Database. In International Journal of Computer Applications, 2013, Vol. 73, No. 8, pp. 17.


2013  [3] WISAENG, K. A Comparison of Different Classification Techniques for Bank Direct Marketing. In International Journal of Soft Computing and Engineering, 2013, Vol. 3, No. 4, pp. 119.


2013  [3] PAKKIRISAMY, A., RAMASAMY, CH., SUBRAMANIAN, S. Performance comparison of rule generation algorithm in open source data mining environments. In Advances in Engineering and Technology Convergence. 2013. ISBN 978-93-82208-89-1, pp. 11, 13.


2012  [4] HALENÁR, Robert. Dynamicky generované tabuľky dimenzií a ich využitie v marketingu. In ĎURKOVÁ, K., BOBOVNICKÝ, A., ZAUŠKOVÁ, A. Inovácie a vedomostná spoločnosť/digitálny marketing - udržateľný rast a návrat investícií [CD-ROM]. Trnava : FMK UCM, 2012. pp. 23. ISBN 978-80-8105-454-9.


2012  [3] DHANABHAKYAM, M., PUNITHAVALLI, M. A Novel Market Basket Analysis Using Adaptive Association Rule Mining Algorithm. In International Journal of Scientific Research, 2012, Vol. 1, No. 4, pp. 25, 28.


2012  [3] KEBÍSEK, Michal. Data Mining in the Industry. Ilmenau : Technische Universität, 2012. ISBN 978-3-86360-048-8. p. 98.


2012  [4] HALENÁR, Robert. Dynamicky generované tabuľky dimenzií a ich využitie v marketingu. In Journal of Information Technologies [online]. 2012, No. 2 [2013-02-15], pp. 21.


2012  [3] HALENAR, Robert. Real Time ETL Improvement. In International Journal of Computer Theory and Engineering, 2012, Vol. 4, No. 3, pp. 405-409.


2011  [3] DHANABHAKYAM, M., PUNITHAVALLI, M. A Survey on Data Mining Algorithm for Market Basket Analysis. In Global Journal of Computer Science and Technology, 2011, Vol. 11, No. 11.


2011  [3] HALENAR, Robert. Contribution of Near Real Time ETL. In 2011 International Conference on Database and Data Mining [CD-ROM]. Sanya : IEEE, 2011. p. 247. ISBN 978-1-4244-9610-5.


2011  [1] VAZAN, P. ... et al. The data warehouse suggestion for production system. In KATALINIC, B. (ed.) Annals of DAAAM for 2011 & Proceeding of the 22nd International DAAAM Symposium. 2011. ISBN 978-3-901509-83-4, pp. 17-18. Scopus


2011  [3] ZOBOK, M., TANUSKA, P. The Preprocessing of Data Imports within the Integration of Heterogenous Systems. In 2011 International Conference on Information and Computer Applications (ICICA 2011). 2011. ISBN 978-1-4244-9502-3, p. 81.

2017  [3] DOGAN, Onur. A Roadmap for Data Driven Decision Making to Improve Quality. In: ICENS: Book of Proceedings 2017. Budapest, 2017, p. 112, 118. ISBN 978-605-83575-5-6.


2014  [3] AKKAYA, G., TURANOĞLU, B., ÖZTAŞ, S. Six sigma and lean six sigma: A literature survey. In: Journal of Engineering and Natural Sciences. 2014, 32, p. 518, 523.


2013  [1] VAZAN, P. ... [et al.] Analysis of production process parameters by using data mining methods. In Applied Mechanics and Materials, 2013, 309, pp. 342-349. Scopus


2012  [3] KURNÁTOVÁ, J., JUROVATÁ, D., VAŽAN, P. Evaluation of strategies control of production system. In Central European Conference on Information and Intelligent Systems. 2012, pp. 43, 47.


2012  [3] JUROVATÁ, D., KEBÍSEK, M., KURNÁTOVÁ, J. Application of Knowledge Discovery in Databases Process in the Production Systems. In Central European Conference on Information and Intelligent Systems. 2012, p. 42.


2012  [3] KEBÍSEK, Michal. Data Mining in the Industry. Ilmenau : Technische Universität, 2012. ISBN 978-3-86360-048-8. p. 99.

2014  [3] AlMANA, A.M., AKSOY, M. An Overview of Inductive Learning Algorithms. In International Journal of Computer Applicatins, 2014, Vol. 88, No. 4, p. 27.


2013  [3] TANUSKA, P. ... [et al.] Knowledge Discovery from Production Databases for Hierarchical Process Control. In International Journal of Industrial Science and Engineering, 2013, Vol. 7, No. 11, p. 609.


2012  [3] STREMY, M., STRASIFTAK, A., ZAVACKY, P. Concept of the Virtual Distributed Control System. In WCECS 2012 : Proceedings of the World Congress on Engineering and Computer Science. 2012. ISBN 978-988-19252-4-4.


2012  [3] TANUSKA, P. ... [et al.] The Procedure Proposal of Manufacturing Systems Management by Using of Gained Knowledge from Production Data. In WCECS 2012 : Proceedings of the World Congress on Engineering and Computer Science. 2012. ISBN 978-988-19252-4-4.


2011  [3] RAY, S., DAS, P., BHATTACHARYA, B.K. Prevention of industrial accidents using Six Sigma approach. In International Journal of Lean Six Sigma, 2011, Vol. 2, No. 3, pp. 196-214.


2011  [1] VAZAN, P., TANUSKA, P., KEBISEK, M. The data mining usage in production system management. In Proceedings of World Academy of Science, Engineering and Technology. 2011, 77, pp. 830-834. Scopus


2010  [3] OLIVEIRA, T., OLIVEIRA, A. Data Mining and Quality in Service Industry: Review and some applications [online]. Lisbon : Universidade Aberta, 2010. [2012-07-03].

2017  [01] BAUDER, R.A., KHOSHGOFTAAR, T.M. Multivariate outlier detection in medicare claims payments applying probabilistic programming methods. In: Health Services and Outcomes Research Methodology. 2017, 17(3-4), pp. 256-289. WoS


2016  [1] BAUDER, R.A., KHOSHGOFTAAR, T.M. A novel method for fraudulent medicare claims detection form expected payment deviations. In: Proceedings - 2016 IEEE 17th International Conference on Information Reuse and Integration. 2016, pp. 11-19. Scopus


2014  [1] HALENÁR, Robert. Steganography used for copyright protection in Matlab environment. In European Journal of Science and Theology, 2014, vol. 10, suppl. 1, pp. 253-262. Scopus


2013  [02] de ALMEIDA SCHEIBLER, B., MILANI MARTINS, V.L., SOARES ECHEVESTE, M.E. Deteccao de dados atípicos no estudo de tentativa de fraude no abastecimento de frotas utilizando o programa Seis Sigma. In: XIII SEPROSUL - Semana de la Ingeniería de Producción Sudamericana. 2013, p. 1-11.


2012  [3] KEBÍSEK, Michal. Data Mining in the Industry. Ilmenau : Technische Universität, 2012. ISBN 978-3-86360-048-8. p. 99.


2011  [3] TRNOVSKY, P., TANUSKA, P. Design specifics of control system software. In Aktuaľnye problemy i innovacii v ekonomike, upravlenii, obrazovanii, informacionnych technologijach, 2011, No. 6, pac. 1, p. 109.


2011  [4] MICHAĽČONOK, G., STRÉMY, M., ELIÁŠ, A. Quality and Dynamic Characteristics of Control System Visualization in Control Web. In Research Papers Faculty of Materials Science and Technology Slovak University of Technology, 2011, Vol. 19, No. 30, p. 72.


2011  [3] TANUSKA, P., SKRIPCAK, T. Data-Driven Scenario Test Generation for Information Systems. In International Journal of Computer Theory and Engineering, 2011, Vol. 3, No. 4, p. 565-572.

2021  [2] MIZIN, K., SLAVOVA, L., KHMARA, V. The equivalence of terms denoting the emotion concepts of Ger. angst and A.-S. fear: A corpus-based method. In: Lege Artis. 2021, 6(2), pp. 69-104. ISSN 2453-8035. WoS


2020  [2] MIZIN, K., OVSIIENKO, L. The German linguo-cultural concept Schadenfreude in cross-cultural perspective: a corpus-based approach. In: Lege Artis.2020, 5(1), pp. 143-184. ISSN 2453-8035. WoS


2014  [3] GUI, L. et al. Emotion Cause Detection with Linguistic Construction in Chinese Weibo Text. In ZONG, CH. et al. (eds.) Natural Language Processing and Chinese Computing. 2014. ISBN 978-3-662-45923-2, pp. 457-464.


2014  [1] GUZII, T. Value component of linguocultural concept god in the old English language. In: European Journal of Science and Theology. 2014, 10 (6), pp. 99-104. Scopus


2014  [3] GUZII, Tetiana. God Phenomenon in Anglo-Saxon Mythological Image of the World. In International Journal of Linguistics and Communication, 2014, vol. 2, no. 1, pp. 13-25.

VI.5 - Participation in conducting (leading) the most important research projects or art projects over the last six years

VEGA 1/0283/15 Aspects of marketing communication in the area of the customer value creation process in the B2C market in the context of maximizing the market share in the retail sales cycle. Co-researcher.

VEGA 1/0708/18 Aspects of using the SoLoMo marketing concept to increase awareness of eco-innovations. Co-researcher.

VEGA 1/0606/21 Changing preferences in consumer purchasing behavior in the context of the dynamics of the development of marketing communication tools. Co-researcher.

VEGA 1/0334/24 Meaning of Interactive Ties Influencing the Purchasing Decision-Making Process in the Selected Consumer Segment in the Context of Identifying Key Communication and Performance Metrics of the B2C Market.

KEGA 023UCM-4/2020 Development of digital game studies and design. Co-researcher.

VII. - Overview of organizational experience related to higher education and research/artistic/other activities

VII.a - Activity, position VII.b - Name of the institution, board VII.c - Duration
Member of the Scientific Council FMK, UCM in Trnava 2018-2022
Member of the Scientific Council FPV, UCM in Trnava 2007-2011

VIII. - Overview of international mobilities and visits oriented on education and research/artistic/other activities in the given field of study

VIII.a - Name of the institution VIII.b - Address of the institution VIII.c - Duration (indicate the duration of stay) VIII.d - Mobility scheme, employment contract, other (describe)
University of Finance and Administration Estonská 500 101 00 Praha 10, Czech Republic 5.12.2022 - 9.12.2022 Participation in the International Staff Week, teaching
Silesian University in Opava Opava, Czech Republic 29.4.2007-4.5.2007 Teaching, opposition of dipoloma theses
Silesian University in Opava Opava, Czech Republic 16.5.2005-21.5.2005 Teaching, opposition of dipoloma theses

IX. - Other relevant facts

Date of last update
2025-02-04